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We are people people.

We’re excited about what we do
and have passion for our profession

How do you foster creativity?

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The other day my three-year-old son ran up to me with his face and t-shirt covered in squiggly marker lines and exclaimed, “Momma, look what I made!” When I asked him why he had chosen his face and shirt as his canvas he shrugged and said, “I didn’t have any paper.”

I had to admit, this was a pretty imaginative solution to his lack of drawing paper and it got me thinking about creativity. In an increasingly busy life dictated by obligations, lists and tasks to complete, does creativity take a back seat? Would being more creative in my approach to a project lead to a more successful outcome? How could I incorporate more creativity into my daily routine without compromising too much on efficiency?

Creativity really can’t be planned but as I thought more about it I realized there were small things I could probably do to foster more creativity each day. This was emphasized a few mornings later. As I started out on my drive to work I found my commute brought to a halt by a big traffic back up. Rather than idle in that line of cars impatiently waiting for it to move, I took a deep breath, turned around and went a different way. To my surprise, I found myself at the office a few minutes earlier than usual! It was a small change to my usual routine and it actually gained me some time, teaching me that under the right circumstances, a creative approach can improve even the most minor of daily routines.

Encouraged by this first successful outcome, I am determined to continue my exploration of creativity’s impact on more of my projects and daily tasks and I’ll be sure to keep you posted!

I’m lucky to work with a group of very talented, innovative colleagues here at AMPED so I’ll certainly be looking to them for new ideas and inspiration. I would love to hear your thoughts on the topic as well! Do you feel like creativity often takes a back seat in our busy lives? Have you had the opportunity to take a more creative approach to a project lately? Anyone have a particularly creative way to get marker out of a t-shirt?

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