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Veroeven Earns Certified Association Executive Credential

Tony Veroeven headshot small squareThe American Society of Association Executives (ASAE) has announced that Tony Veroeven, CAE, the Director of Marketing and Sales at AMPED Association Management, has earned the Certified Association Executive (CAE®) designation. The CAE is the highest professional credential in the association industry.

After nearly nine years at Omnipress, Veroeven started his career in association management when he joined the AMPED team in 2015. Since then, he has leveraged his previous career in sales and marketing to association membership growth, marketing and sponsorship development. Currently, Veroeven works with the Association for Equipment Management Professionals (AEMP), the Tavern League of Wisconsin (TLW) and the National Air Filtration Association (NAFA).

“Being able to add "CAE" at the end of my name is a significant milestone for me personally and professionally," said Veroeven. "I attended my first ASAE: The Center for Association Leadership conference in 2009 and was inspired by those who walked the stage during the CAE ceremony. I understood what it meant and how much of an accomplishment it was. As I walk across the stage at the 2022 ASAE Annual Meeting, I hope there will be other association professionals in the crowd who will think, "Hey, I want to do that, too."

To be designated as a Certified Association Executive, an applicant must have a minimum of five years’ experience with nonprofit organization management, complete a minimum of 100 hours of specialized professional development, pass a stringent examination in association management and pledge to uphold a code of ethics. To maintain the certification, individuals must undertake ongoing professional development and activities in association and nonprofit management. More than 4,700 association professionals currently hold the CAE credential. The CAE program is accredited by the National Commission for Certifying Agencies (NCCA).

ASAE is a membership organization of more than 48,000 association executives and industry partners representing 7,400 organizations.  Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world.  With support of the ASAE Research Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community.  For more information about ASAE, visit

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AMPED Welcomes Neuro-Developmental Treatment Association; Christina McCoy to be Executive Director

NDTA for webAMPED Association Management is pleased to announce that it will be managing operations for the Neuro-Developmental Treatment Association (NDTA).

With a dedicated staff and proven processes, AMPED brings a wealth of professional association experience to NDTA. AMPED will provide full management services, including leadership, strategic planning, governance, policy, membership development, meeting planning, industry relations, financial management, and communications.

Christina McCoy, CAE will serve as Executive Director of NDTA, overseeing operations of the organization and working directly with the Board of Directors, volunteer leaders and members. She will be supported by Associate Director Michelle Czosek, CAE and a team of staff who will focus on NDTA operations, finance, partnerships, education, meetings, communications and growth.

“It’s clear that NDTA is a community of talented leaders and members who are passionate about the organization,” said McCoy. “Our goal is to give NDTA confidence that management and operations are in experienced hands so that leadership can focus on the big picture stuff. We look forward to introducing association best practices that will enhance professionalism and transparency within NDTA, all while advancing the organization’s mission.”

According to NDTA President Robbi L. Farrow, OTR/L, C/NDT, “AMPED offered a depth of services and resources that impressed NDTA Board members. Enthusiasm and energy were evident when speaking with members of the AMPED team. We look forward to new ideas and innovation as we develop our partnership and grow the services offered to our NDTA members.” 

NDTA is a not-for-profit association consisting of therapists, consumers and other professionals dedicated to the use and advancement of Neuro Developmental Treatment (NDT) approach to multi-disciplinary treatment of neuromuscular dysfunction. The purpose of the Association is to improve treatment and outcomes for clients with neuromuscular dysfunction by providing advanced therapist education that improves skills in assessment, evaluation and salient, functional treatment.

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AMPED Selected to Manage American Wire Producers Association: Emily Bardach to be Executive Director

Emily Bardach headshot squareAMPED Association Management is pleased to announce it has been selected by American Wire Producers Association (AWPA) to manage their operations.

AMPED will serve as the headquarters for the AWPA providing administrative, finance, membership, communications and meeting services, as well as board governance, government relations and strategic oversight.

AMPED’s Emily Bardach, CAE, who served as AWPA’s Director of Meetings and Membership from 1998 – 2011, will serve as AWPA Executive Director. “I am thrilled to once again be working with the AWPA after so many years,” says Bardach. “I am excited to reengage in a new role as the Executive Director. There are still so many familiar faces!”

Bardach has spent 25 years working with various professional societies and trade associations within the AMC model including Women in Government Relations which she has managed for over 20 years.
“AMPED is dedicated to helping clients find creative solutions for growth,” says Bardach. “Our focus for AWPA will be efficient internal systems, increased member engagement, and creation of strategic goals for short and long-term planning.”

AWPA President Brian E. Burr says the organization is excited to be looking ahead and working with AMPED. “Their systems and breadth of experienced staff with trade industry knowledge, as well as presence in the DC area will allow the AWPA to provide value more effectively to our membership”

The AWPA is the leading voice of the ferrous wire and wire products industry in North America. AWPA members include wire producers located in the United States, Canada and Mexico, manufacturers and distributors of wire rod, and suppliers of machinery, dies, and equipment to the wire industry.

AMPED assumed full-service association management on September 1, 2021.

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AMPED Continues Growth with the Development of Executive Team

As part of an innovative strategy to deliver leadership and resources to its team of 50 staff members across the U.S., AMPED Association Management introduces a new governance structure that includes the appointment of an Executive Team. The team will help drive the strategic plan and culture of AMPED while encouraging collaboration and career growth for all staff.

“I'm excited about the Executive Team and what they will bring, collectively. I see the team as an extension of myself and part of the evolution of AMPED,” said Lynda J. Patterson, FASAE, CAE, President and Owner of AMPED. “Each Executive Team member has unique perspectives, backgrounds and management styles that will help us grow the company, establish best practices and support the needs of our clients on a day-to-day basis. Most importantly, it is my vision that the Executive Team will connect all AMPED staff and give them the resources they need to do their jobs effectively and develop as individuals.”

Since AMPED opened its doors in Madison, WI in 2008, the full-service association management company has grown and evolved. With offices in Madison, WI, Washington, DC, and Sacramento, CA, AMPED has distinguished itself as a leader in the industry nationally, helping associations achieve their highest potential and create a fun, collaborative environment for its staff. AMPED provides association leadership, strategic planning, meeting planning, communications, and financial management to a variety of national and global trade and professional associations.

“The growth of our company has really happened organically,” continued Patterson. “As our teams have grown, we’ve encouraged them to look within the company for new opportunities and have given them the space to explore new roles and acquire new skills. Essentially, they can change jobs without changing employers. And that’s pretty cool!”

Joining Patterson on the AMPED Executive Team . . .

Emily Petersen for web 2020Emily Petersen, Chief of Staff

Petersen will continue to spearhead business development, lead new client transitions, and assist with the implementation of new technology. Having been with AMPED for over 10 years, she has a keen understanding of who the team is and how their strengths and passions match up with a client’s needs.

“We really are accountable to help our clients thrive and grow,” said Petersen. “And if we, as a staff, are thriving and growing as individuals, our clients are going to experience that too.”

 Michael Battaglia, CAE, CNAP, VP of Client ServicesBattaglia headshot 2017
Client executive: American Academy of Anesthesiologist Assistants; NIBA - The Belting Association

Battaglia excels at relationship management and providing structure to client teams. He will take program and operational successes and turn them into repeatable, disciplined, and efficient processes across all organizations. Fostering a more strategic approach to account management will help clients innovate and grow.

“I think our team is really good at identifying innovative ways to do things differently and that's what I really enjoy about AMPED and the associations that we work with,” said Battaglia. “We sell ourselves on continuously improving, doing things better, trying new things and solving problems. I will work to ensure we are delivering on those promises.”

Brydges 3376 2016 HeadshotJen Brydges, CAE, VP of Resource Development and DEI (Diversity, Equity, and Inclusion)
Client executive: Americas Committee for Treatment and Research in Multiple Sclerosis; Leadership California; Society for Research on Adolescence

Brydges is a master at team development and has demonstrated great success putting it to work for both clients and staff. She also has a passion for diversity, equity and inclusion and is excited about infusing it into the AMPED culture while she pursues DEI certification.

“I believe so strongly in creating a welcoming environment, developing people on a personal and professional level and ensuring that all voices are heard,” said Brydges. “I love coaching and mentoring and creating a true culture of growth mindset and feedback.  I'm thrilled to be focusing on building relationships within our client and staff communities and working with them on their DEI journeys.”

Donte Shannon square LRDonté P. Shannon, FASAE, CAE, VP of Strategic Partnerships
Client executive: Association of Equipment Management Professionals; Woodworking Machinery Industry Association

Shannon is an expert in organizational strategic planning and brings enthusiasm to the process for all his clients. He is also highly engaged in the association community through industry leadership, volunteer work and speaking engagements and is dedicated to supporting staff in advancing their association management careers.

“I love association management,” says Shannon. “That's why I do so much in the association community and why I encourage AMPED staff to do the same. You learn so much from volunteering and sitting on committees with other association professionals. It's how I've been able to accelerate my career growth. And that, of course, feeds into the passion and enthusiasm I have for the industry.”

AMPED has also established a Leadership Team to address staffing and office needs, as well as Resource Groups for staff to share ideas within specific areas of interest.

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Lynda Patterson to Serve Association Industry as Secretary-Treasurer on the ASAE Board of Directors

LP for web 2019AMPED Association Management is proud to announce that Lynda J. Patterson, FASAE, CAE, President and Owner of AMPED will serve as Secretary-Treasurer on the Board of Directors of the American Society of Association Executives (ASAE) beginning Sept. 1, 2021.

Recognized as an industry leader nationally, Lynda has served as a Director At Large for ASAE, the ASAE Foundation and the ASAE Business Services Board. She has also served on both the ASAE Strategic Planning Task Force and CEO Search Committee. In 2010 Patterson was selected to receive the ASAE Fellow designation. These roles, coupled with her influence in the industry, prepare her to help lead changes and transitions with ASAE while strengthening key strategies in public policy, education, and networking.

Patterson started AMPED Association Management in 2008 and has guided it to its standing as an AMC Institute Accredited company and a certified Woman-Owned Business Enterprise. With nearly 30 years’ experience in association management and consulting, Lynda brings knowledge of a variety of organizational models and cultures, having served organizations in the CEO capacity as well as business development, marketing, and communications roles. Her visible presence in the association and hospitality community creates opportunities for her to continually learn from and share with other CEOs.

“As ASAE inspires change through DEI, CEO engagement and leadership development in our community, I am honored to bring the AMC perspective to the ASAE officer ranks for only the third time in its 100-year history. I am also proud to represent the Midwest association community that is so strong and vibrant,” said Patterson. “I am excited to get to know the other Board members and to work closely with Michelle Mason as she transitions into her new role as ASAE President and CEO. The timing for me is perfect as my newly appointed executive team at AMPED carries forth our mission and team development internally, allowing me to direct more focus toward ASAE.”

Also nominated to the ASAE officer roles are:

  • Chair of the ASAE Board - Steven C. Anderson, FASAE, IOM, CAE, President and CEO, National Association of Chain Drug Stores, Arlington, VA
  • Chair-Elect and Chair of the ASAE Research Foundation Board - Lakisha Ann Woods, CAE, President and CEO, National Institute of Building Sciences, Washington, DC
  • Past Chair of the ASAE Board – Steve Caldeira, President & CEO, Household & Commercial Products Association

Patterson and the new officer and directors at large will be officially installed and join the remaining board members at the 2021 ASAE Annual Meeting, August 16–18.

ASAE is a membership organization of more than 48,000 association executives and industry partners representing 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Research Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit

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